Your audience is your currency
We’ll help you make the transition from big personality to successful entrepreneur, creating highly profitable, authentic and sustainable businesses.
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Gemma Atkinson, Broadcaster
“I’d been approached before about launching a beauty brand, but it never felt right. With Sweet Spot, it clicked. They understood what it was like from my side of the fence, they were very rigorous in their approach, the brand, the product, the customer. They bring expert knowledge to every phase.”
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Joel Dommett, Comedian & Presenter
“I knew nothing about business. I had the vision yes, but the manufacturing, logistics, distribution, marketing that’s where Sweet Spot come in. They guide us and do all the heavy lifting. Reputation is everything in our industry and having Ben on the team is very reassuring indeed.”
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Farmer Will & Jessie Wynter, Reality TV
“We’re only just starting, but already the Sweet Spot team is helping shape our farm-to-fork food brand. Their approach enables us to build with our community, literally thousands of people are helping shape the brand, the products even the recipes.
Seize the moment
You’ve built your audience.
They’re engaged and ready for more.
Launch a product or service based around your own unique profile, talents and interests.
A special collab
Our experienced co-founding team will bring your ambition to life! Sweet Spot goes further by giving you access to the best business expertise and investment capital to develop, grow and scale your company, combined with industry-leading designers, developers, product engineers, manufacturing experts, marketers & story-tellers.
Find your Sweet Spot
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1. First date
Complete the Talent Survey and find out which industry sector authentically matches.
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2. Ideas workshop
Define your product, your vision and ambition.
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3. Business bootcamp
Explore the market. Find a need. Plan for success.
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4. Validate
Build, test and research audience engagement.
Blueprint for success
Mini-business plan
Brand story
Value proposition and business model
Market research and defining the opportunity
Identifying business challenges
Creating a vision and future roadmap for rapid growth.
Let’s go to market
Build your dream team
Build your winning team to execute your vision with our network of experts across a range of industries, from FMCG to fashion, software to services.
Fund raising
We have cultivated extensive contacts in the investment community who are waiting to invest in your big idea.
Business operations
From building bespoke e-commerce platforms, manufacturing to fulfilment, we bring the experts to the table.
Brand development and marketing
From authentic storytelling to design & creative technology. We’ll help you create an iconic brand that reflects your personality and ambition.
Business toolkit
Pitch deck
Full-business plan
Year one funding
OPCO (your dream team) appointed
Brand developed
Launch comms developed
E-commerce platform developed
Business operations set-up
Why us?
This is your baby, your dream, your legacy, so instead of asking why us?
Ask why you?
Are you all in? Committed to the cause? Are you ready to be your product’s biggest champion and best customer?
We understand what it takes to create a winner.
And it’s not about how big your audience is.
It’s about how big your heart is!
Over the last 25 years we’ve been in industry, we’ve seen hundreds of exciting prospects flourish but plenty more fizzle away. And the most important thing we’ve all learnt along the way is you have to genuinely care!
So if you’re ready to become your product’s number one fan…
Welcome to the Sweet Spot.