Early access to tomorrow’s iconic brands

Join our exclusive investor network and co-invest in high-growth startups founded by cultural icons, de-risked by Sweet Spot’s proprietary processes.

Why invest with us?

  • De-Risked Ventures:

    Our hands-on approach ensures each startup is built on solid foundations, reducing typical early-stage risks.

  • Cultural Capital:

    Celebrity founders create trust, amplify brand visibility, driving rapid consumer adoption and loyalty.

  • Exclusive Access:

    Gain SEIS or EIS early entry to investment opportunities before they reach traditional funding rounds.

Your path to exclusive investments

Apply to join:

Submit your application to become part of our vetted investor community.

Review opportunities:

Receive curated investment opportunities, complete with detailed briefs and founder insights.

Invest with confidence:

Participate in funding rounds alongside Sweet Spot, with transparent terms and support.

Engage & grow:

Attend exclusive events, network with fellow investors, and watch your investments flourish.